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Top tips for writing your website

Posted By Cate Caruth, Founder and Director, 16 July 2024

Top tips for writing website content

There are very few cases these days where a business doesn’t need a website. Anyone thinking of working with you is going to want to check you out on your website. If you don’t have one, they may ask themselves why and wonder if you’re a legitimate business.

That said, the words you use on your website are at least as important as how well the site functions technically. So, when you come to write your website content, what are our top tips?

Know where your website fits in your business and in the visitor journey

What you include on your website depends very much on why people come to visit it. For a typical business, the website is part of the marketing and sales process, so think about where it fits in the customer journey.

Do prospects find you on Google, for example, so the site is ‘first contact’? Or do they find you elsewhere (referrals, maybe) and this is second step? Or is it even later in the journey – they visit to do due diligence before signing a contract? Or is it where you send customers to place the order once all the sales process is complete?

The content you use will be quite different in each of these cases.

And, if none of these apply, that’s okay. Just be clear on who visitors are and what they’re looking for.

Once you know this, you can tailor your website content to answer the questions in your visitor’s mind.

Don’t wait for ‘complete’

One of the most common conversations we have with people writing their own website is, “I’ve written some of it, but I’ve still got some pages to write.” My advice is always, “Don’t wait to get your website live.” A site with just a home page is going to be more effective than no site at all, so if that’s all you have written so far, publish it. As long as you have a call to action (‘Contact Us’ for example) and the home page touches on the most important things your site visitor wants to know, you can add more pages later.

Talk to your audience – the 3:1 ratio

Take a look at your home page and count up how many times you use “I” or “We.” Now see how often you say “You.” The ratio should be three “You’s” to every “We.”

In other words, talk about your audience and their concerns, not about you and what you do. Frankly, on a home page no one cares about you. They have come to see if you can solve their problem, so answer their question.

To support that, put testimonials high on the home page. Don’t make your visitor hunt to find proof that you’re good at what you do (because, usually, they won’t bother). So many sites have an engaging first section and then go immediately into talking about themselves.

If someone wants to know about you they can look elsewhere.

Take care of your About page

Which leads me to the ‘About’ page.

This is the second most visited page on most websites. That doesn’t mean it’s the second place someone will go but, in most cases, they will keep coming back to it throughout the decision making process. Make sure everything that’s needed is included here, and keep it up to date.

Talk about your company values, who you love to work with and why, the history of the business and your credentials. Tell your visitor all the things they need to know about you and your team to make a confident decision.

Maintain your website content regularly

We’ve all been there. We’ve visited a website which is still telling us about the COVID protocols they have in place: masks, 2 meter distancing and the like. In other words, no one has looked at the website for several years. Or you take a look at the blogs, and they are all dated July 2017.

The message this sends out is either “we’re no longer trading but haven’t cancelled our web hosting,” or “We don’t finish what we start.” In either case, your visitor will quickly go elsewhere.

Don’t fall into this trap. Set aside time every three months or so to give your website a once over. Add anything recent to the history; check the services or products you offer are still current; test the links to be sure they still work.

A quick check every three months makes this an easy and simple task. Leave it too long and you’ll have to rewrite large sections of the site and it becomes harder to do.

Whether you’re setting up your first website or know it’s time to give your existing site a revamp, getting the content right is key. That’s where our new online course, ‘Website Gold’ comes in – click here for all the details. 

 

*Graphic created by Cate Caruth 

 Attached Thumbnails:

Tags:  content  content creation  content writing  website content 

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How to Boost your confidence

Posted By Sally Inkster, Brand Specialist, 02 July 2024

Confidence Produces Positive Energy!

Personal brand is all about the energy that we put across, physically, and on our social media posts.

Wouldn't it be great to have some sure fire, practical ways to boost our confidence that are proven to work, time and time again - what works is different for everyone but...

There are various aspects of confidence to remember...


1. You are not born with confidence - it comes from successes.
Learning to:

  • Walk
  • Talk
  • Read
  • Write
  • Ride a bike


Look back at the things you have done that you are now confident in and use it to realise that you can master what it is your trying to!

2. Confidence comes with practicing 'Your Thing' for me, that is public speaking and teaching groups.

  • Sunday school teacher
  • Nurse teacher of doctors and students
  • Public speaking at events about styling, an after lunch speaker for various charity events and a regular speaker at WI's
  • More recently for a year running my free zoom session around Personal Brand, weekly

 

Did you know it takes 10,000 hours to master something?


Before that you will get it wrong then you just keep learning and learning until...
You realise...


That the road to success is just a succession of failures!

3. To gain confidence visualise everything you want to succeed at - your subconscious brain doesn't know the difference, so in effect just visualizing it is just like practise, you can use some affirmations too.


Here are some good ones...

  • I am strong
  • I am powerful
  • I am loving
  • I am harmonious
  • I am smart
  • I am worthy
  • I am enough
  • I am important
  • I am successful


Have you ever watched the film or read the book 'the Help'? in it a lovely nanny teaches her ward some affirmations to get her though her childhood when both her parents are quite neglectful.

  • This is a magnificent universe.
  • It brings me all good thing.
  • It conspires for me in always.
  • It is supporting me in all I do.
  • It is meeting my needs.
  • I will do Acts of Random Kindness.
  • I will be conscious of where money goes.
  • I will improve my communication.

I will be brave.

4. Fail more often. Lots more often.


Challenges happen all the time (shit happens) We can look at those challenges and ask yourself...
Is this happening to me OR for me!


When you realise that your fails, mistakes, are all there to teach you how to get to the next level, like a computer game, then all failures, mistakes and catastrophes are eventually positive ways for you to grow. whether in business or life

5. Say yes more.


Especially to things that you have never done before, things that will rewire your brain.

  • Say yes to jumping out of the plane for charity (even though it scares you shitless!)
  • Say yes to doing that TEDx talk.
  • Say yes to taking that cold shower EVERY morning.


When you do these things then it means you can conquer anything you put your mind to.

6. Get out of your comfort zone and do things that make you feel uncomfortable, and this enables you realise that uncomfortable things don't kill you.
Try going into a coffee shop and lying on the floor for 10 seconds!


Try asking for 20% discount in any shop you go into - you’re not going to lose anything!
Even small things like brushing your teeth with your opposite hand (believe me It’s really hard and annoying)

Developing and clarifying your personal brand really does give you confidence in YOU
 
Love Sally x

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Sometimes we have to start at the beginning!

Posted By Sally Inkster, Brand Specialist, 04 June 2024
A very well-known football coach, took over a successful famous team!

He stood them all in a circle and said

‘Today our training for the big match starts

First lesson -

‘This is a football!’

Sometimes we are so far down the path of 'doing our thing' that we've missed out a step without realising it...

Maybe you are making posts every day for Social Media and perhaps you're even paying for some paid ads on FB. All of these are showing you potential customers/clients who you are and what you stand for, but what if somehow right at the beginning of your journey you forgot to defined who you are, you failed to identify your values, beliefs and strengths. and just as importantly you forgot that how you look when you show up had Positive or negative affect on people.

Life is made up of very easy small actions that we do every day for a long time, but if we have accidentally missed out on-taking one of these actions, then things will not be happening as they should do.

I would even go as far to say, that everything I am going to talk about below, affects your personal Brand...

Which bit have you missed out, forgot about, ignored or misrepresented?

For everything you do there is one, single, easy activity that you can take over a for a long time that will affect each part of your life.

Find out what the one thing is that will have the greatest impact and you are ready to go!

HEALTH


There is a saying 'show me what you eat, and I will tell you who you are! Jean Antheleme Brillat-Savaring born 1755 - a French Lawyer and politician He identified that there are a large number of factors that come to play around the food we eat and that those things have an affect on who we are as a person.

• Geographical
• Climatic
• Historical
• Religious
• Cultural
• Political
• Wealth

what is one small thing you could do today, that over time would improve your health?

PERSONAL DEVELOPMENT


Improve who you are and what your mind does for you.

Learn who you are and what you believe in.

Make sure you listen to a drive time podcast (my favourite)

Or

Read a book and take notes daily = 10 pages a day

Define you talent’s, strengths, values and a hundred other things that you can learn in a short time by doing my online course!

What one thing could you do today that you could do every day that would improve Your self awareness?

RELATIONSHIPS


It's the tiny little things that count.

Remembering your partners

• Favourite foods,
• Birthday,
• Anniversaries,
• Understanding what might affect them and why

This works very well for romantic relationships but also is important when it comes to the way we cultivate relationships with clients and potential clients. What one little thing could you do today and everyday forward that would improve your relationships?

FINANCES


The greatest tip I ever read was that you should always live below you means - sounds obvious that we should do that and put away money so that it can grow but even though we know it we don't always take heed.

Don't spend your pay-rise on holidays, meals or changing something in your lifestyle, otherwise you are back to the beginning, back to where you were but just with something else you need to upkeep in paying for.

Instead look at saving extra new money that comes in and not taking instant gratification from it.

What one small step could you start today, that over time would improve your finanances?

ATTITUDE


Our attitude, comes ultimately from our thoughts – remember to monitor your Automatic Negative Thoughts – the ANT’S in your brain not your pants.

RIPPLE EFFECT


You will have watched a stone that has been thrown into a river that makes one big splash. The ripple carries on and on, showing that you never know that what you teach your child, pupils or clients will go on and effect the next generation in some way or other.

Have you ever watched the film the butterfly effect - a 2004 American science fiction thriller?

It illustrates how small initial differences may lead to large unforeseen consequences over time, which was first seen as a phenomenon by a weather information station and a worker there, who showed that a butterfly flapping it's wings sets in motion the start of a tornado a few weeks later!

PERSONAL BRAND


Is every part of you and your personality. It is taking control of which parts of that you choose to show in your business.

We all have a personal brand even if we don't have any kind of business at all, it’s what other people think about us our reputation

From our work/life perspective, we want to use that personal brand to attract people to us, but it is so difficult for them to understand who we are, because they are actually busy making assumptions about us, as we do about others, and we have to give them the right evidence/material to base those assumptions on.

Do you need to go back and see what part you are forgetting, or have never shown people?

Sometimes it's not even that we've forgotten, or chosen not to shown, it's that we are just not aware!

Come and work with me and get the foundations of your personal brand rock solid so that the effect that has can last a lifetime and beyond!

Read how I can help you in my VIP Brand Accelerate Programme

https://www.sallyinkster.com/vip

Love Sally x

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Overcoming those pesky feelings of imposter syndrome

Posted By Helen Tovey, Personal Excellence Coach, 21 May 2024

Have you ever felt like you’re punching above your weight? Or out of your depth? Or faking it until you make it? If so, it’s possible you have experienced imposter syndrome? In this blog, I explore how it can arise and, more importantly, what you can do about it.

 

Imposter syndrome is a psychological phenomenon, typically characterised by feelings of inadequacy and fear of being found out. It often occurs in the workplace, particularly if someone has moved into a job role that they don’t feel qualified to do, and it is more likely to affect higher achievers who find it difficult to acknowledge their own accomplishments. However, it can also occur in an unsupportive workplace culture where biases, exclusionism, marginalisation and microaggressive behaviours are allowed to thrive.

 

How do you know if you’re experiencing imposter syndrome?

 

It’s perfectly normal to have elements of self-doubt or to lack confidence, but when those feelings are extensive and persistent, then it could be imposter syndrome. Other indications include:

  • Feeling you don’t deserve your success or that it’s down to pure luck rather than skills and abilities.
  • Genuine fear that you will be found out and exposed as a fraud.
  • Perfectionist tendencies that lead you to set overly high goals and then feel shame and disappointment when you can’t reach them.
  • Avoiding opportunities so that you can’t fail.
  • Going to extreme lengths to correct relatively minor mistakes.
  • Downplaying or shrugging off your successes.
  • Constantly overworking yourself in an effort to prove your worth.
  • Pervasive self-doubt that transcends specific situations.

 

Imposter syndrome can arise due to personality traits or family background, or in situations where support is low and identifiable role models are lacking. People who are easily upset or prone to anxiety are more likely to develop imposter syndrome, as is anyone driven by perfectionism or who has low self-esteem. When it comes to upbringing, parents who are controlling or overprotective are more likely to raise children who will be at risk of imposter syndrome as they get older. Placing too much emphasis on achievement, or being inconsistent with either praise or criticism presents similar risks. If you feel different from your peers or you don’t see anyone “like you” being successful, then this can also lead to feelings of imposterism. (I think I might have made that word up but you know what I mean!)

 

What can you do about it?

 

So with all that in mind, what can you do? Firstly, there’s no “one size fits all” approach. A lot will depend on the cause of your imposter syndrome and the way it’s showing up in your life. But here are some strategies that may help.

 

  1. Question negative thoughts. Ask yourself if the thought is helpful or true. Thoughts are not facts and you are not your thoughts. Develop a non-judgemental awareness of your thoughts through the practice of mindfulness techniques.

     

  2. Upgrade your beliefs. Replace your limiting beliefs with more empowering ones: you are good enough, you do deserve it, mistakes are not the end of the world, failure is just another word for feedback, nothing ventured nothing gained.

     

  3. Celebrate your successes. Make a habit of noticing and embracing your achievements rather than dismissing them as flukes. Record all your successes, qualifications, skills and accomplishments in a little notebook and re-read it…often. If you think an achievement is down to external factors, identify the actions you took that led to the successful outcome, as it’s highly unlikely that it just came out of the blue.

     

  4. Share your concerns. Don’t gloss over your feelings with an air of pretence. Instead, talk to someone you trust who can be objective and who can help you challenge your negative thinking.

     

  5. Get comfortable with uncertainty. No-one can be expected to know everything. Learn to say you don’t know but you’ll find out. Make some decisions without having all the facts. Have the courage to ask for help.

     

  6. Journal your experiences. In situations where you felt a strong sense of imposter syndrome, explore what happened and your thoughts and feelings at the time, then apply a more rational interpretation of the event.

     

  7. Know your strengths and your transferable skills and recognise how these can be applied across other areas of your life.

     

  8. Develop a stronger internal locus of control. Know that it’s your actions, choices and decisions that produce your outcomes, including your successes. You are in the driving seat of your life, no-one else.

     

  9. Practise being imperfect. Learn to settle for “good enough” and allow yourself (and others) off the hook a little.

     

  10. Keep learning. Whether it’s an unfamiliar task, a different way of doing something or a new hobby, learning reminds us that we don’t need to be perfect, that it’s OK to fail, and that we all have room for growth.

     

  11. Accept the compliment. Instead of brushing off praise, simply say “thank you”.

     

  12. Check your comparisons. Are you comparing like with like? We often over-inflate the achievements of others, or only compare ourselves to those we think are better than us. Be realistic in your comparisons or, better still, stop comparing yourself to others and focus on your own growth and improvement.

 

Conclusion

 

Imposter syndrome can be a significant barrier to success and happiness, but with the right strategies and support, it is possible to overcome it. Therapists, counsellors and coaches are all trained to deal with imposter syndrome in its various guises.

 

My approach involves encouraging you to explore your feelings, recognise your worth, embrace your accomplishments and challenge unhelpful thinking. Using NLP, I help you to build greater resilience and reprogram your beliefs. If you would like to break free from the grip of imposter syndrome and thrive in both your personal and your professional life, please book a free call.

 

Photo credit: Canva 2024

 

As a Personal Excellence Coach, I believe everyone has the power to achieve greatness, and every business has the right to employ great people!

 

Every day is a chance to grow, to learn and to be better than yesterday.

 

Tags:  confidence  imposter syndrome  self-doubt 

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Key Differences Between IBS and IBD: Understanding and Managing Both

Posted By Anni Summers, Registered Dietitian and Gut Health Specialist, 16 May 2024

Key Differences Between IBS and IBD: Understanding and Managing Both

Irritable Bowel Syndrome (IBS) and Inflammatory Bowel Disease (IBD) might share symptoms like abdominal pain and bloating, but they are fundamentally different conditions with unique causes and treatment methods.

IBS, classified as a disorder of gut-brain interaction, presents symptoms without visible damage to the intestines and is managed primarily through dietary and lifestyle changes for symptom management. In contrast, IBD is an autoimmune disease causing chronic inflammation and damage to the gastrointestinal tract, requiring more complex treatments including anti-inflammatory medications and potentially surgery.

Understanding these differences is crucial for accurate diagnosis and effective treatment. For a deeper dive into how these conditions affect daily life and their distinct diagnostic approaches and treatment strategies, check out the full blog. Explore comprehensive insights and expert guidance tailored to help individuals manage their conditions successfully.

🔗 Click here to read the full blog post

Want to take control and start your journey to better gut health?

 

 

>> Follow Anni on Facebook | Instagram | LinkedIn

 

*Image credit Canva 2024

Tags:  calm  dietitian  gut health  health  Healthy  mental health  women's health 

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Hormone Balancing to Resolve The Symptoms of PMT & Menopause

Posted By Kate Mills, The Healing Coach, 08 May 2024

I am passionate about health and nutrition.

Recently I suffered with iron deficiency anaemia with pain and very heavy periods, diagnosed with endometriosis hyperplasia plus a cyst on my right ovary. I found that switching my diet from plant based to more meat, salad, fruit and full fat foods has changed my life completely.

I also started using the supplement Ashwagandha and Shilajit to help with hormone balancing as I am 43 and peri menopausal.

Ashwagandha

Ashwagandha contains chemicals that might help calm the brain, reduce swelling, lower blood pressure, and alter the immune system. Since Ashwagandha is traditionally used as an adaptogen, it is used for many conditions related to stress.

Adaptogens

Adaptogens are believed to help the body resist physical and mental stress. Shilajit, also called mineral pitch, contains fulvic acid and many other minerals. There are numerous possible benefits of Shilajit. Taking it as a powder or supplement may help boost brain function, slow the aging process, increase fertility, and more.

At the same time I started also using bio identical creams to boost my hormones; the progesterone cream is from Wiieey infused with MSM, Vitex, Dong Quai, aloe, coconut oil and shea butter and the estrogen cream is from Eelhoe infused with ginseng, green tea, black cohosh and red clover. Through a psychic medium we established my hormone levels were playing a major part in my menopausal symptoms and now I live a pain free life with less suffering and more living once again. I am studying a nutrition degree and feel more women need to know these things to help them along the way.

The doctors are great at their jobs but there is little nutritional training so women can find an alternative more natural way of living a fuller life or use hormone replacement with more awareness about the amounts and origins of ingredients. Before I had children I used agnus castus frequently as a hormone balancer and I found it very useful so that is another herb worth investigating along with wild yam that helps your body produce more natural progesterone in our bodies.

I hope that even if my story helps one woman out there then I have done my job!

Much love, Kate x

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The Quirky World of Personal brand & and business

Posted By Sally Inkster, Brand Specialist, 07 May 2024

Welcome to my quirky world of Personal brand & and business, where feathers meet flair, and strategy does a little jig.

Today, I’m on a little insight into Personal Brand, guided by none other than our feathered friend, the swan. Join me whilst I show you how we can unravel the playful lessons that swans can share about defining your personal Brand and thriving in the business waterways.

Now before I start I have to tell you that I live by a river and see swans and their activities daily, which is where these musings started!

 

Dance Through Challenges


As a solo business owner, I've learned a thing or two from the swan's dance through challenges. It's not always a perfectly choreographed routine, but that's the fun of it! Embrace the unexpected moves, shimmy through setbacks with style, and remember, it's all part of the dance, especially when you're flying solo. Wing It When Needed - did I really say that?

Solo entrepreneurs, channel your inner swan with me. If like me each morning you watched a swan flying up the river only about a meter high above the water, you too would realise it uses its instincts for so much, including just missing the rowing boats!

Sometimes, like the swan you've got to trust your instincts, spread your entrepreneurial wings, and take flight. Being adaptable and going with the flow can lead to some surprising and delightful ventures!

 

Feather Your Nest with Flair


In my solo entrepreneurial journey, which includes a history of cancer nursing and styling I've found joy in feathering my business nest with flair. A dash of creativity here, a touch of branding there voila! As solo business owners, we have the creative freedom to make our nests uniquely ours because we are our businesses, so let's don our creative aprons and create cozy, chic nests that say, "Come on in and do business with me!"

 

Teamwork Makes the Dream Work


Now, solo business owners, don't let the word 'solo' fool you. Even swans have their mates. In the business pond, it's about finding your business besties, forming collaborations, and creating a dynamic solo-duo. Together, you can glide through projects like a swan on a pond, making a splash in the entrepreneurial world.

 

Lead with a honk/cry/trump... I mean, grace


A solo business owner requires a honk... I mean, a grace of its own. Like swans, let's exude grace even in our waddling glory. Lead your business with charm and a sprinkle of humour. A playful honk now and then won't hurt—remember, laughter is the secret sauce for a happy life and business. Look confident, but feel fluffy and very busy below the water!

As a solo business owner, projecting outer confidence while not feeling quite the same underneath is an art and one I’ve had to master through the years - A swan's confident glide across the water hides a world of fluffiness and busyness underneath. Embrace the blend of bravado and vulnerability, making your dance truly delightful and your potential clients will be drawn to your organized, beautiful self, even though they know It’s probably not the whole story and when the time is right you can show some of your overwhelm, busy and fluffy side to show them you understand their life too.

So, fellow solo business swans, spread those wings, honk with delight, and let's keep swanning into success! Whether you're dancing through challenges, winging it when needed, feathering your nest with flair, teaming up for a dynamic solo-duo, leading with a honk of grace, or looking confident while feeling a bit fluffy inside, the key is to embrace the whimsy and joy in our entrepreneurial adventure.

 

Here's to spreading our wings and swanning into success, one playful step at a time!


If you would like to chat with me about swans, Personal Brand, and especially the overwhelm and busi-ness that not having a clear personal brand brings, then book in on the link https://calendly.com/sallyinkster/20-min-getting-to-know-you

Love Sally x

Tags:  Business  Personal Brand 

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What is a Director’s Loan? And what does it mean for your business?

Posted By Helen Louise Queen, 07 May 2024

Getting to grips with funding your business can be in itself, well, a tricky business! There’s so much advice and content out there for you to wade through, isn’t there? Sometimes though, you just need straightforward information to save time. You’re already busy, so I thought I would write a quick and handy guide to Director’s Loan.

First of all, what is a Director’s Loan?

Well - A Director’s Loan is when you (or other close family members) get money from your company that isn’t a salary, dividend or expense repayment. It’s really important that you remember to keep a record of anything you borrow from, or pay into the business, and those records are known as the “Director’s Loan Account”.

How does a Director’s Loan impact your accounting?

At the end of the financial year, you’ll need to provide a “balance sheet” in the annual accounts summary. This will include any money that you owe the company or that the company owes you.

Here’s something to bear in mind - you may have to pay tax on a director’s loan. Your company may also have to pay tax if you’re a shareholder (sometimes called a ‘participator’) as well as a director. It’s important to double check with your bookkeeper or accountant.

Will this impact your personal and company tax responsibilities?

In short, the answer is yes. But there is, of course, a lot more to it than that. Sorry!

First, you need to have an understanding of the status on your Director’s Loan account. This will then have a big impact on those responsibilities. If the account is overdrawn, you owe the company. If the account is in credit, the company owes you.

If the former is the case, you or your company may have to pay tax if you take a Director’s Loan. Depending on how the loan is settled, you might need to check the extra tax responsibilities associated if:

  • the loan was more than £10,000 (£5,000 in 2013 to 14)
  • you paid your company interest on the loan below the official rate

 You repay the loan within 9 months of the end of your Corporation Tax accounting period

Where do you need to start?

When preparing your Company Tax Return, you should use form CT600A, showing the amount owed at the end of the accounting period. In order to complete the form properly, it’s worth having these things in mind;

  • If the loan was more than £5,000 (and you took another loan of £5,000 or more up to 30 days before or after you repaid it) pay Corporation Tax at 33.75% of the original loan, or 32.5% if the loan was made before 6 April 2022. After you permanently repay the original loan, you can reclaim the Corporation Tax - but not interest
  • If the loan was more than £15,000 (and you arranged another loan when you repaid it) pay Corporation Tax at 33.75% of the original loan, or 32.5% if the loan was made before 6 April 2022. After you permanently repay the original loan, you can reclaim the Corporation Tax - but not interest
  • Corporation Tax is paid at 33.75% of the outstanding amount, or 32.5% if the loan was made before 6 April 2022
  • Interest on this Corporation Tax will be added until the Corporation Tax is paid or the loan is repaid
  • You can reclaim the Corporation Tax - but not interest

When you receive a Director’s Loan, there are no personal responsibilities associated with its repayment. That is to say that if the company should go into liquidation at any point whilst the loan is outstanding, the loan is “written off” or “released” and not “repaid”. However, be mindful that income tax is payable on the loan you receive through your Self Assessment Tax Return.

Just before I go…

I know there’s been a lot to take in, but I couldn’t leave these last few points out.

If the Director’s Loan was more than £10,000 (£5,000 in 2013-14)

If you’re a shareholder and director and you owe your company more than £10,000 (£5,000 in 2013 to 2014) at any time in the year, your company must:

  • treat the loan as a ‘benefit in kind’
  • deduct Class 1 National Insurance

You must report the loan on a personal Self Assessment tax return, meaning that you may have to pay tax on the loan at the official rate of interest.

If you paid interest below the official rate

As a shareholder and director, your company must:

  • record interest you pay below the official rate as company income
  • treat the discounted interest as a ‘benefit in kind’
  • You must report the interest on a personal Self Assessment tax return. You may have to pay tax on the difference between the official rate and the rate you paid.

Can you reclaim Corporation Tax on the loan?

Your company can reclaim the Corporation Tax it pays on a director’s loan that’s been repaid, written off or released, but you cannot reclaim any interest paid on the Corporation Tax.

A claim could be made after the relief is due - this is around 9 months and 1 day after the end of the Corporation Tax accounting period when the loan was repaid, written off or released. You will not be repaid before this.

You must claim within 4 years (or 6 years if the loan was repaid on or before 31 March 2010).

 Reclaiming within 2 years

If you’re reclaiming within 2 years of the end of the accounting period when the loan was taken out, you should use form CT600A to make a claim when you prepare a Company Tax Return for that accounting period (or amend it online).

Use form L2P with your Company Tax Return instead if either:

  •  your tax return is for a different accounting period than the one when the loan was taken out
  • you’re amending your tax return in writing

It’s really important that you tell HMRC how you want the repayment in your Company Tax Return.

If you were to consider reclaiming after 2 years…

You’ll need to fill in form L2P and either include it with your latest Company Tax Return or post it separately.

 HMRC will repay your company by either:

  • using the details you gave in your latest Company Tax Return
  • sending a cheque to your company’s registered office address

I promise we’re almost there!

Here’s a few quick fire points to remember:

If you lend your company money

Your company does not pay Corporation Tax on money you lend it.

 If you charge interest

Interest you charge your company on a loan counts as both:

  • a business expense for your company
  • personal income for you
  • You must report the income on a personal Self Assessment tax return.

Your company must:

  • pay you the interest less Income Tax at the basic rate of 20%
  • report and pay the Income Tax every quarter using form CT61

What if you need more information regarding the interest?

You can request form CT61 online or call HM Revenue and Customs.

HMRC Shipley Accounts Office 0300 051 8371
 Monday to Thursday, 9am to 4.30pm
 Friday 9am to 4pm

Looking for more helpful and handy tips to make your money go further?

Take a look at our previous newsletters, or get in touch for personalised advice on keeping royal control over your business finances.

Feel free to get in touch.

Website https://www.queenaccountancy.com

Phone  01539 482007

LinkedIn

Tags:  Directors Loan 

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THE TRANSFORMATIVE POWER OF BABY STEPS IN ACHIEVING FINANCIAL HEALTH

Posted By Caitriona Ellis, Director, 01 May 2024

THE TRANSFORMATIVE POWER OF BABY STEPS IN ACHIEVING FINANCIAL HEALTH


It is believed by many that it would take them days, months or years to remedy their financial situation. For many they don’t believe it is even possible to sort their situations out. I 100% disagree.

Watch Caitriona’s short vlog on the simple strategy she uses to access financial wellness.

https://youtu.be/kLlokJoixx0

Tags:  personal finance moneymatters 

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WARDROBE ESSENTIALS: HOW TO WEAR A WHITE SHIRT

Posted By Stefania Bartolomei, 30 April 2024

Sometimes, the basics are the hardest to style. One of the wardrobe basics for many of us is a white shirt. It can be dressed up or down, and for many, can be a staple in their dressing. 

However, when it comes to styling a white shirt, it may be a bit of a hit and miss. Depending on the shaping, styling, and accessories, you too can try out this wardrobe essential! 

Make sure you’re selecting the right shape for your body type

First and foremost, the best way to make a white shirt work for you is to understand your body shape and the styles that will work for you. 

Here’s a simple guide to inspire you: 

  • Hourglass: v-necks or sweethearts, as well as crew necks are great for balancing your top and bottom. You will also want to look at a fitted blouse to enhance your waist. Structure fabrics are recommended if your features are more angular (neat hourglass); softer fabrics are better if your features are more curvilinear (full hourglass);

  • Rectangle: look for simple styles, and structure fabrics (like pipeline cotton) that will accentuate your waist without adding unnecessary colume and opt for patterns like vertical stripes that will optically elongate the bust; consider a peplum style to create the illusion of a defined waist;

  • Triangle: open necklines, macro prints, and details such as ruffles, frills and pockets are great for you, as well as puffed sleeves are also a great option to make your shoulders look larger and focus the attention on your top; make sure your blouse doesn’t stop on your hips, instead tuck it into high waisted wide-legged trousers or skirts, to highlight your waist and elongate the legs; 

  • Oval: Hip length tops with an open neckline, as well as vertical or slanted stripes to optically elongate the bust. Opt for fluid fabrics, such as silk and viscose, to complement your natural curves. Go for simple lines and avoid details that add unnecessary volume at the torso, but also horizontal stripes or bold patterns;

  • Inverted Triangle: simple lines and shirts that have minimal volume at the shoulders. Opt for crispy, structured fabrics to complement your angular features. Closed collars, peplum styles and wrapped shirts are great styles to explore for you. 

Now you know the style and shape that could complement your figure in the best way, here are some ideas to inspire you to style your white shirt. 

What to pair with your white shirt 

Styling a baggy tee and jeans is a classic “cool girl” outfit seen regularly on streetwear to high fashion runways. 

Source: The Zoe Report

If jeans and a tee aren’t in alignment with your personal style, you could try out wearing a white shirt under your casual spring midi dress for a layered look that covers your shoulders from the sun. Change up your dress by popping your shirt over it too, and crop the shirt with a belt or tying with a hair tie. 

Source: Mujerde10

Try out the dungaree trend with a classic white shirt underneath, with a pair of combat boots or DM’s to punk up the look. 

Source: Who What Wear

If you have midi-skirts in your wardrobe they go perfectly with a boxy white shirt, as well as a more romantic vibe of a peplum shirt. Wear your favourite sandals to embrace the summer heat and why not try out a straw hat to really embrace the summer vibes! 

Source: Who What Wear

For summery cool looks, pair your shirt with the go-to trouser of the season – a wide legged option. Whether it’s jeans or more formal black trousers, you can elongate your legs with a pair of heels or platform trainers in the same colour as your trousers. You can bring in your waist with a belt, and layer up the look with a cardigan over the top and a crossover body bag for the finishing touch. 

Source: Style Bee

How to style your white blouse

If a white tee is not up your alley, never fear – a white blouse can be an excellent solution. Still an essential in any wardrobe, this can be paired in a variety of ways. Here are some ideas: 

Pair your white shirt with a pair of kick flare, dark wash jeans with heeled boots for a 90’s-gone-2024 vibe. Flares are an excellent option for triangle-shapes, and go a long way to elongate your legs. 

Source: Buzzfeed

For a cute nighttime look, you can pair your looser fitting blouse with a mini skirt and heels (or boots if you want to protect those ankles). Try out a trend-setting metallic mini skirt to really elevate the look and stand out. 

Source BeSugarandSpice

Just like with a white tee, you can style a dress over the top of your white blouse for added layers and reusing your wardrobe items throughout the year. For example a summertime mini dress can be used throughout the year with a long sleeved blouse and tights for warming up during the spring/winter months. 

Source: Sarah Christine

Finally, if you’ve been craving trying out the denim maxi skirt look, there’s nothing quite like elevating the casual style of the skirt with a tucked in crisp white blouse. Depending on your body shape, make the look feel more sexy with a deep v-neck or unbuttoning the top buttons of the blouse and adding a long necklace – perfect for inverted triangles or hourglass shapes. 

Source: The Middle Page

So, will you be trying out a white shirt? 

Tags:  how to style a white shirt  how to style outfits  personal styling tips  personal stylist  Personal stylist tips 

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